The collective sensitivity of the population towards environmental sustainability and the waste too often practiced by each individual also affects the cosmetic sector.
In recent years there has been more and more talk of Circular Beauty, i.e. the conversion of food waste into cosmetic ingredients. With this in mind, even ingredients that are not aesthetically pleasing to the consumer can avoid being discarded and enter the cosmetic supply chain as a source of alternative and sustainable ingredients, with a consequent reduction in food waste and virtuous corporate innovation.